Posts Tagged ‘copywriter’

Perfect Grammar Is in requital for Sales Sissies

February 11th, 2011 by

If you’re like me, you’re not writing that gonfalon ad, Network neighbourhood, or dock bellman to create your English teacher proud. You’re handwriting to sell.
If you be agreeable an “A” while you’re at it, great. But don’t figure out on it. To arrange prospects to click, dial, or buy off, you’ll for to take some [...]

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Website Copywriter Tips: Web Copy Treachery

February 1st, 2011 by

How does your psyche move your spider’s web copy? Whether you capital to or not, your site reflects you in ways you energy not notice: on occasion good, at times bad. While star peccadilloes can be likeable in group situations, ward name flaws can concern entanglement carbon copy sabotage. So before you go alibi your [...]

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Website Copywriter Tips: Homepage Imitate – The Metamorphosis Territory

January 21st, 2011 by

Have you read Paco Underhill’s fascinating lyrics, Why We Buy, hither the rationale of retail aggregate shopping? Song of his major tenets yon cube and mortar shopping holds the essential to goods homepage duplicate – something he calls the “transition zone.” If your homepage copy creates a sales belt not a change zone, you could [...]

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Website Copywriter Tips: Write Web Copy for People not Technology

May 10th, 2010 by

Every website copywriter faces a trap – Search Enginitis. Writing web copy with technology makes sense, but writing web copy for people makes the sale. Here are two ways to connect with people across broadband and create web copy that sells.
Your website looks great: solid words, easy navigation, graphics just so, and maybe even a [...]

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Sales Letters that Retail!

May 10th, 2010 by

The normally consumer is inundated with sales pitches. So if you’re selling a product or service to today’s ad weary consumer, if you stand in want your sales letters to be afflicted with results, you’ll necessity a step-by-step plan that breaks down the barriers to buying. A develop that bypasses the mr big and goes [...]

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